Feature Women

When featuring women for Women’s History Month (or all the other months of the year, people), here’s an idea: Yes, feature women; but also consider giving them the opportunity to share their own thoughts and voice. A good example: Is there a senior leader, who is a woman, who might be interested in penning an open letter to the team or to clients? Giving women space to share their voice is important; again, year-round, but if we’re ‘leaning in’ this month, think about it. 

good read: The Tallest Poppy™, an international study led by Women of Influence+, unveils the high price ambitious women pay for their success

good listen: here’s a bit of a throwback AND a daily reminder of the power of Nike ads. 

Content mix is internal and external. That means creating space for your organization and team members to see, read, or meet different people ‘in the family’ of your business - whether that’s team members or perhaps clients and/or creative collaborators.